It is undoubtedly clear that Facebook is everywhere and it is known worldwide as the leader in social media innovation. What started as a platform to connect loved ones and college friends has now evolved into e-commerce, chat bots, artificial intelligence, content creation, content curation, target marketing and continues to change the online landscape. There […]
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Social commerce is growing within developing markets such as the Caribbean. Toucan recognises the importance of driving online sales as well as physical sales. The following are all services that we offer to our clients, while each client may have their own challenges; we take pride in ability to solve difficult problems creatively and efficiently.
Influencers have become an essential part of social media marketing. Beside the fact that it is a clever way to bypass ad blockers and bot fraud, it helps Toucan navigate the complex world of figuring out what works and what doesn’t. Many brands or companies may not see the benefit of influencer marketing because the
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How does Toucan reach Millennials on Social Media? While we have grown accustomed to being surrounded by social media, this doesn’t mean that everyone can harness the power of reaching various demographics. Millennials are the next demographic that seem to elude most businesses when it comes to sales. How do we appeal our brand/product to
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The infographic provided by MediaKix brings to perspective how much time we spend on Social Media. It is quite obvious that the average person now spends more time online than doing other activities other than watching television. As social media and online usage continues, we are confident that as more people gain access to internet, being
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