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Author name: Shweta Rai

Using website design to maximize your B2B conversion rates

Using website design to maximize your B2B conversion rates

Jamaica has a robust telecommunications infrastructure and one of the highest mobile penetrations in the world. The country has become a popular choice for businesses looking to set up off-shore operations or outsource business processes [1]. There is a lot of scope for B2B e-commerce in the country and the sector is expected to grow […]

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Why you should choose WordPress for your business website?

WordPress is the most popular content management system (CMS) in the world today. Launched as a blogging tool in 2003, WordPress has now become a full-fledged website building platform. Currently, there are over 75 million websites powered by WordPress and 14.7% of the world’s top 100 websites are WP-based [1]. If you are planning to

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10 reasons your business must hire a professional website design company

94% of users say they do not trust businesses with outdated or poorly designed websites [1]. There is more to creating an effective business website than simply putting together a few web pages that describe what the business is about. A website is your business’s online property that’s accessible to potential clients 24/7. It is

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How to choose the right website design company in Jamaica

How to choose the right website design company in Jamaica

A website plays a crucial role in a business’s online success. Therefore, choosing the right website design and development company for your business is an important decision. It will impact your online branding, business persona, and marketing activities long term. There are many options available to Jamaican businesses looking to hire a website design and

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How to use a mobile application for your business

How to use a mobile application for your business?

A mobile application is created to make task execution using handheld devices like smartphones and tablets faster and easier. There can be a mobile app for booking movie tickets online or to simply check the weather forecast for the day. A mobile application’s functionality aims to provide quick solutions to its users. When businesses decide

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Increasing importance of responsive website layouts for Jamaican businesses

Increasing importance of responsive website layouts for Jamaican businesses

A responsive website layout has become a standard practice in web development and design. With top search engines like Google placing a lot of emphasis on enhancing user experience, responsive design has become an indispensable feature for websites. What is a responsive website design? A responsive website design will adjust its look and layout according

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How Jamaican Businesses can leverage their websites to survive increasing online competition

How Jamaican Businesses can leverage their websites to survive increasing online competition

The growing popularity of digital marketing solutions in Jamaica has led to a competitive marketing environment for Jamaican businesses online. Because of the high potential for ROMI, more and more businesses are making use of digital marketing strategies. The website is a business’s home base in the digital world. Certain sections of a website have

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